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6 December 2023

Black Friday Shopping: Market Observations

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Ankura Consulting Group LLC

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Ankura Consulting Group, LLC is an independent global expert services and advisory firm that delivers end-to-end solutions to help clients at critical inflection points related to conflict, crisis, performance, risk, strategy, and transformation. Ankura consists of more than 1,800 professionals and has served 3,000+ clients across 55 countries. Collaborative lateral thinking, hard-earned experience, and multidisciplinary capabilities drive results and Ankura is unrivalled in its ability to assist clients to Protect, Create, and Recover Value. For more information, please visit, ankura.com.
The Ankura Performance Improvement team visited malls and retail locations across the U.S. during Black Friday 2023, evaluating holiday shopping and consumer trends.
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The Ankura Performance Improvement team visited malls and retail locations across the U.S. during Black Friday 2023, evaluating holiday shopping and consumer trends. This follows the release of Ankura's 2023 Holiday Consumer Spending Survey for Retailers. The objective? To see firsthand whether the 2023 holiday season would make a grand entrance or a subdued one. Truth be told, it landed somewhere in the middle.

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