United States: Consumer Trading & Unfair Trading

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Consumer protection law thought leadership, articles, podcasts, videos and webinars from expert sources across the legal world. Explore insights covering topics that involve consumer protection regulations and the developing law surrounding them from specialists working in this area.
Article
NAD Finds Hair Drying Claims Get Tangled Up In The Visuals
Dyson challenged Dreame's advertising claims that its hair styling products could dry shoulder-length hair in two minutes, arguing that accompanying images of models with much longer hair misled consumers about the products' actual capabilities. The National Advertising Division examined whether the visual presentation contradicted the explicit claim limitations and whether disclosures adequately clarified the performance boundaries.
United States Consumer
KD
Kelley Drye & Warren LLP
Article
Against The Digital Tide: Increased Regulatory And Consumer Pressure To Protect Physical Games And Digital Ownership
State regulators are intensifying scrutiny of digital goods marketing practices, particularly whether consumers understand the difference between purchasing ownership rights versus acquiring limited licenses. As major game publishers shift away from physical media toward digital-only distribution, lawmakers in California, Maryland, New York, and other states are proposing legislation requiring clearer disclosures about what consumers actually receive when they click "buy."
United States Consumer
DW
Dickinson Wright PLLC
Article
NYC Council Announces Investigation Into Marketing By Prediction Market Platforms
New York City Council Speaker Julie Menin has launched an investigation into prediction market platforms like Kalshi, Polymarket, Coinbase, and Gemini Titan, examining their marketing practices targeting New Yorkers. The probe focuses on allegations of false and deceptive advertising tactics, particularly those directed at young adults, including undisclosed influencer marketing and fictitious depictions of profitable wagers.
United States Media & IT
GA
Global Advertising Lawyers Alliance (GALA)
Article
Does An Expiration Date Actually Mean That The Sale Ends On That Date?
Safeway faces a class action lawsuit over its rewards program pricing practices, with plaintiffs alleging that member-only prices advertised with 'Thru' dates mislead consumers into believing sales are time-limited when they actually continue indefinitely. After an initial dismissal, a federal court has now allowed the case to proceed on these deceptive advertising claims.
United States Consumer
FK
Frankfurt Kurnit Klein & Selz
Article
Washington AG Reaches $1M Settlement Over Junk Fees
Washington Attorney General Nick Brown secured a settlement with Lexyl Technologies and Bookonline.com over allegations that the companies deceived consumers by automatically adding unnecessary "refund protection" fees to hotel bookings through pre-checked boxes. The companies will pay over $750,000 in consumer restitution and $300,000 to the AG, and must now require affirmative opt-in for such fees.
United States Consumer
GA
Global Advertising Lawyers Alliance (GALA)
Article
Wiley Consumer Protection Download (July 29, 2026)
This comprehensive newsletter covers recent federal and state consumer protection enforcement actions, including FTC settlements with cryptocurrency platforms and supplement companies, state attorney general actions against messaging platforms and subscription services, and National Advertising Division decisions on advertising claims. The update also highlights regulatory developments such as California's first sectoral privacy audit targeting gig economy platforms and provides analysis on emerging complia
United States Consumer
WR
Wiley Rein
Article
Operator Of Student Loan Debt Forgiveness Service Would Be Barred From Debt Relief, Telemarketing Industries, Under Proposed FTC Order
The Federal Trade Commission has filed a proposed order in Nevada federal court that would permanently ban Dennise Merdjanian from the debt relief and telemarketing industries following allegations of operating an illegal student loan debt forgiveness scheme. The order seeks to resolve charges that Merdjanian and co-operators allegedly defrauded consumers of more than $45.9 million by falsely claiming affiliation with the U.S. Department of Education and promising loan forgiveness that never materialized.
United States Consumer
BS
Ballard Spahr LLP
Article
Federal Court Pauses California’s SB 343 Recyclability Labeling Law: What Companies Should Know
A federal court has temporarily blocked California's SB 343, a law restricting recyclability claims on product packaging, finding it likely violates constitutional protections for commercial speech. The ruling raises questions about how states can regulate environmental marketing claims and whether disclosure-based approaches might be more constitutionally sound than outright prohibitions.
United States Consumer
JD
Jones Day
Article
State Fee Regulation Trends: Surcharging, Junk Fees, UDAP, And Interchange Fees
State legislatures across the country are actively pursuing diverse approaches to regulate consumer payment practices, from outright surcharge prohibitions to mandatory fee disclosure requirements. As legal challenges mount and enforcement actions evolve, businesses face an increasingly complex patchwork of compliance obligations that demand careful monitoring and strategic assessment.
United States Consumer
GA
Global Advertising Lawyers Alliance (GALA)
Article
FTC Blog Updates (July 6-July 10, 2026)
The Federal Trade Commission has taken enforcement actions against companies making questionable "Made in the USA" claims, distributed over $2.7 million to workers affected by deceptive earnings representations, and secured a $2.25 million settlement with a tenant screening company over Fair Credit Reporting Act violations. These developments highlight the agency's ongoing scrutiny of advertising claims, worker compensation disclosures, and consumer reporting accuracy.
United States Consumer
CM
Crowell & Moring LLP
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