Turkey: Consumer Trading & Unfair Trading

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Consumer protection law thought leadership, articles, podcasts, videos and webinars from expert sources across the legal world. Explore insights covering topics that involve consumer protection regulations and the developing law surrounding them from specialists working in this area.
Article
New Restrictions On Alcohol Advertising: Is Alibi Branding Also Prohibited?
Turkey's Law No. 7584 introduces sweeping restrictions on how alcoholic beverage brands can be used in marketing, events, and retail environments. The amendments expand existing advertising prohibitions to include packaging elements, trade names, and visual identifiers, while banning the use of identical brands across fermented and distilled products. Companies must navigate complex compliance requirements as authorities...
Turkey Consumer
GA
Global Advertising Lawyers Alliance (GALA)
Article
Turkish Commercial Advertising Regulation Amendments
Turkey introduces sweeping reforms to its advertising regulations, establishing comprehensive rules for AI-generated content, social media influencer marketing, targeted advertising, and environmental claims. The amendments mandate transparency requirements for artificial intelligence use in advertising, impose strict disclosure standards for influencer partnerships, and introduce enhanced consumer protections for digital marketplaces and online reviews.
Turkey Consumer
PL
Pi Legal Consultancy
Article
Dark Patterns Under Turkish Law: A Current Assessment In Light Of The 2026 Amendments To The Regulation On Commercial Advertising And Unfair Commercial Practices
Turkish law has evolved significantly in addressing dark patterns—manipulative digital interface designs that steer consumers toward decisions contrary to their interests. The 2026 amendments to the Regulation on Commercial Advertising and Unfair Commercial Practices introduce comprehensive transparency obligations covering targeted advertising, AI-generated content, discount claims, and consumer reviews. How do these new provisions reshape the legal framework for protecting consumer autonomy in digit
Turkey Consumer
Universal Hukuk | Law & Consultancy
Article
Karanlık Tasarımların Türk Hukukundaki Yeri: 2026 Ticari Reklam Ve Haksız Ticari Uygulamalar Yönetmeliği Değişiklikleri Işığında Güncel Bir Değerlendirme
Dijital ortamlarda kullanıcıları manipüle eden karanlık tasarımlar, Türk hukukunda haksız ticari uygulama rejimi içinde nasıl konumlanmaktadır? 2026 Ticari Reklam ve Haksız Ticari Uygulamalar Yönetmeliği değişiklikleri, hedefli reklamcılık, yapay zeka kullanımı ve indirimli satış reklamları gibi alanlarda hangi yeni şeffaflık yükümlülükleri getirmektedir?
Turkey Consumer
Universal Hukuk | Law & Consultancy
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