United Kingdom: Copyright

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Article
When The Product Is The Brand: IP Due Diligence Lessons From Crocs’ EU Design Defeat
The EU General Court's decision in Crocs Inc v EUIPO reveals how even globally iconic product designs can be invalidated for lack of individual character, demonstrating that commercial success alone cannot protect intellectual property rights. This case highlights the critical need for product-as-brand businesses to implement staged IP strategies that evolve from design rights at launch to trade mark protection as brand recognition develops.
United Kingdom IP
M
Macfarlanes LLP
Article
The Updated Technology Transfer Block Exemptions: Modernisation, Not Overhaul
The European Union and United Kingdom have introduced new Technology Transfer Block Exemption regulations, marking the first major update since 2014 and the UK's first post-Brexit IP-related block exemption. These regulations provide crucial safe harbours for technology licensing arrangements, determining when such agreements are compatible with competition law. While both regimes remain closely aligned, key differences emerge in their treatment of database rights, market share thresholds, and licensing neg
United Kingdom Anti-trust
M
Macfarlanes LLP
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