Article
Unique Identifiers: The POPIA Issue That Can Derail Data Commercialisation Or Monetisation
South African organisations pursuing data monetisation initiatives face a critical regulatory requirement under POPIA that many overlook: using unique identifiers to link datasets across entities may require prior authorisation from the Information Regulator. This legal blind spot affects customer-360 programmes, AI initiatives, data enrichment projects, and commercial partnerships where identifiers like ID numbers or customer references are used to match information between responsible parties.
ENS