South Africa: Trademark

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Intellectual property law and copyright law thought leadership, articles, podcasts, videos and webinars from expert sources across the legal world. Explore insights covering topics such as licensing and syndication, patent law, trade secrets and trademark law.
Article
Trade Mark First, SAHPRA Later; Or SAHPRA First, Trade Mark Later: A Chicken Or Egg Conundrum
This comprehensive legal update covers recent developments across South African law, from pharmaceutical naming regulations and copyright platform liability to VAT amendments affecting insurance and digital services. The collection explores emerging challenges in intellectual property protection, cryptocurrency regulation, and data brokering, while examining how AI and digital transformation are reshaping traditional legal frameworks.
South Africa IP
E
ENS
Article
The Devil Wears Prada: Who Owns What And Why The Structure Of Intellectual Property Matters
The Devil Wears Prada is more than a cultural phenomenon—it's a complex intellectual property ecosystem involving multiple rights holders, from the original author to the luxury brand itself. This analysis examines how copyright, trademark, and personality rights intersect to create a legally sustainable framework that enables both creative freedom and commercial exploitation in the entertainment industry.
South Africa IP
BI
Barnard Inc.
Article
Beyond The Certificate: What A Trade Mark Gives You And How Its Value Is Calculated
Securing a trade mark registration feels like a turning point for any business. It signifies the moment your brand moves from being just an idea to being an asset recognised by law. Even so, many owners are left wondering what the practical implications are. Apart from the statutory recognition it provides, a trade mark holds meaningful economic weight and becomes part of the company’s overall intangible asset base.
South Africa IP
AA
Adams & Adams
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