ARTICLE
12 August 2026

What Companies Need To Know About The Evolving Youth Privacy Landscape

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Ballard Spahr LLP

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Ballard Spahr LLP—an Am Law 100 law firm with more than 750 lawyers in 18 U.S. offices—serves clients across industries in litigation, transactions, and regulatory compliance. A strategic legal partner to clients, Ballard goes beyond to deliver actionable, forward-thinking counsel and advocacy powered by deep industry experience and an understanding of each client’s specific business goals. Our culture is defined by an entrepreneurial spirit, collaborative environment, and top-down focus on service, efficiency, and results.
State laws are rapidly expanding the scope of regulations governing how businesses collect, use, and share young people's personal information online, moving beyond the narrow compliance questions of federal COPPA. App store accountability measures are introducing new evaluation and notice requirements that add another layer of complexity to age-related information handling.
United States Privacy
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For years, many companies treated youth’s privacy on their apps as a narrow compliance question: is the app directed to users under 13 years old, or does the company have actual knowledge a user is younger than 13?

The federal Children’s Online Privacy Protection Act (COPPA) remains a cornerstone for children’s privacy compliance, but state laws are rapidly joining and expanding the scope of efforts to regulate how businesses collect, use, and share young people’s personal information online. App store accountability measures add yet another layer by introducing new evaluation and notice requirements governing methods by which companies receive age-related information.

Practice Leader of the firm's Privacy and Data Security Group Greg Szewczyk and fellow member of the group Madison Etherington wrote for Corporate Compliance Insights about the impact of these evolving regulations.

Read the full article here.

The content of this article is intended to provide a general guide to the subject matter. Specialist advice should be sought about your specific circumstances.

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