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At Fennemore, growth has always been more about the people than geography. We look for firms and attorneys who share our people-first mindset, forward-thinking approach, and unwavering client focus—leaders who build culture deliberately and make long-term decisions about the businesses they create. Growth should reinforce identity, not dilute it.
In 2025, our expansion reflected those principles in a notable way. Across Phoenix, San Antonio, Denver, and Idaho, several founder-led firms combined with Fennemore—many of them women-owned and female-founded businesses built with clear strategy, operational discipline, and strong market positioning. These leaders built sustainable enterprises in employment, litigation, construction, and immigration law, earning credibility in their regions through intentional culture-building and sound decision-making. By joining Fennemore, they gained an expanded platform to scale what they had already established—maintaining regional leadership while leveraging the reach, infrastructure, and depth of a national firm.
Their experiences of building firms from the ground up and then choosing to grow them strategically offer insights that extend well beyond this past year. Below are six lessons in entrepreneurial leadership drawn from women who built enduring practices and scaled them with intention.
Six Lessons in Entrepreneurial Leadership
1. Authenticity
"#1 lesson as a female entrepreneur: Authenticity. Be true to
your own voice, your vision, and what lights you up. Yes, it can be
terrifying in a profession where we are surrounded by so many
intelligent and awe-inspiring people. However, mustering the
courage to overcome that intimidation and be yourself is so
worthwhile. True success and fulfillment follow from being aligned
with your core values."
January Allen, Business Litigation, Denver
2. Tenacity and Open-Mindedness
"Tenacity and open-mindedness. Sometimes an idea or plan
doesn't come together the way you initially envision it. That
doesn't mean the idea was a bad one—it just means that a
pivot or a fresh way of approaching the issue is required. Inviting
team collaboration to problem-solve and implement in these
situations often leads to amazing outcomes."
Kate Strauss, Business Litigation, Denver
3. Embrace Change
"Embrace change. My number one lesson is to accept that change
is going to happen, and the more you, as a leader, embrace
it—as opposed to resist it—the more likely whatever
change you are facing will become a positive for you and your
entire team."
Christine Reinhard, Labor & Employment, San Antonio
4. Build People, and the Business Will
Follow
"My number one lesson as an entrepreneur in law is to learn
your job is not to be the best lawyer in the room—it's to
build more great lawyers around you. Build people, and the business
will follow. Over time, I learned that training, mentoring, and
giving real opportunities to those around me was the most powerful
growth strategy of all. Leadership isn't about control.
It's about creating an environment where others can
excel."
Shannon Schmoyer, Labor & Employment, San Antonio
5. Communication Is Key
"Communication is key. Practicing law while running a business
can be very demanding, and it is easy to put your head down and
only focus on the task at hand. Keeping your eyes and ears open to
your colleagues and clients is critical to stay on track, forge
strong and trusting relationships, and create an excellent
workplace culture. People can only thrive if they know where they
stand. While it is not easy to carve out time to ask for and give
feedback, share plans and expectations, and connect on a personal
level, it is time very well spent—and it will pay dividends
personally and professionally."
Christine Burns, Labor & Employment, Phoenix
6. Hire Professionals
"The #1 lesson I learned being an entrepreneur when I had my
own law firm was to hire professionals. When starting and running a
business, there are many opportunities but also many
challenges—namely, issues that come up outside of a
person's expertise. I'm a lawyer and know how to practice
law. I needed help to administer my firm, acquire clients, manage
people and finances, and much more. When attempting to do many of
these tasks, I didn't have the full skill set to accomplish
them in an efficient and effective manner. Once I hired a business
coach, HR, an accountant, IT, and other professionals, I saw a big
difference in how my law firm functioned. As lawyers, we are smart
and accomplished and even likely know how to do many of these
tasks, but it's still not our expertise or profession. We may
come up lacking when we do it without assistance. Hiring
professionals is the best investment in yourself and your business,
and it will pay off in the long run."
Alycia Moss, Immigration, Coeur d'Alene
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