All Topics

Subscribe
Article
“We Are The Best” – When Does An Advertising Claim Become Risky?
The Hungarian Competition Authority has issued new guidance on market leadership claims in advertising, clarifying when businesses must substantiate statements like "the best" or "the cheapest." Understanding the distinction between subjective opinions and objectively verifiable claims is crucial, as improper use can lead to significant fines and reputational...
Hungary Consumer
GA
Global Advertising Lawyers Alliance (GALA)
Article
Hungarian Parliament Establishes The National Asset Protection And Recovery Office
The Hungarian Parliament has established a powerful new enforcement authority with extensive investigative and prosecutorial powers over public asset management. Companies heavily reliant on public funding face heightened scrutiny as the National Asset Protection and Recovery Office gains authority to conduct investigations, impose supervision, and pursue both criminal and civil enforcement actions.
Hungary Government
K
Kinstellar
See more