Worldwide: Sport

Equestrian sponsorship agreements can make or break a rider's competitive season, yet many are signed without proper legal review. Understanding key contractual terms around exclusivity...

Major sporting events like the FIFA World Cup attract enormous commercial interest, but non-sponsors face significant legal risks when attempting to associate their brands with these tournaments. Understanding the boundaries between creative marketing and unlawful ambush marketing requires careful navigation of trade mark law, passing off, copyright protection, and consumer protection regulations that safeguard official sponsorship rights.

As litigation over head injuries in contact sports develops worldwide, governing bodies and insurers face mounting challenges in balancing player welfare with scientific uncertainty and global liability risk. This analysis explores how international sports federations navigate the complex intersection of medical evidence, legal scrutiny, and public expectations across multiple jurisdictions.

Marks & Spencer made history by hosting the first-ever fashion show in the F1 pit lane at Silverstone during the British Grand Prix weekend, showcasing their new "Dress to Thrill" collection to over 564,000 attendees. The event marks a strategic multi-year partnership between the iconic British retailer and the racing circuit, positioning M&S at the intersection of fashion and motorsport. With F1's global fanbase exceeding 831 million and fashion brands increasingly embracing motorsport collaborations, this

The Court of Arbitration for Sport (CAS) is central to resolving FIFA disputes, providing a specialist, confidential and internationally enforceable forum under FIFA regulations.

The U.K. ICO has recommended significant changes to online advertising consent requirements that could reduce cookie banners and create new opportunities for publishers and adtech intermediaries. These proposed amendments to PECR would introduce exceptions for certain lower-risk advertising activities, though questions remain about alignment with EU regulations and the practical impact on the digital advertising ecosystem.

Institutional, state-backed and high net worth investors continue to target investments in English football, in part driven by the Premier League’s surging revenues (£6.4bn in 2024).

800 million fans worldwide. 24 million social media followers. Volleyball is a top-three global sport entering a new phase of commercial opportunity.

On March 12, 2026, the Pan-European Game Information (PEGI) system, which classifies video games by age appropriateness, announced updates to its video game age-rating framework, adding new criteria that directly address monetisation models and urgency‑based sales tactics aimed at younger users.